Madisen has been on her personal development journey since 2000. Over the decade, she discovered that ‘the real work’ is not the 9to5 career but the day-to-day commitment to self-reflection, tapping into your Inner Guru and balancing the spiritual, mental, emotional and physical counterparts to achieve success in self, health and wealth.

After 10 years of being ‘institutionalized’ in the corporate world and living on life’s flat line she decided, “There’s more to life than this crap.” She resigned from her job and started a fashion business called 2Roads Design. She worked in the business with her best friend and enjoyed the freedom, flexibility, creativity and positive environment.  2Roads did not achieve the financial success Madisen hoped for so after three semi-successful years the business was sold. At times, she commiserated over 2Roads’ ‘failure’ but later realized it taught her what she was passionate about – communicating and inspiring others to live optimally.

The business received millions of dollars in media coverage due to Madisen’s success at promoting the company’s positive message of healthy body image and self-esteem. She was a sought-after spokesperson, featured in dozens of publications and held motivating seminars. The feedback was consistent – she was inspirational. She reluctantly left the rewarding work of 2Roads and returned to what she knew best – strategic business and marketing consulting. Except this time, she started her own business and has been consulting to businesses large and small ever since.

Her return to the corporate world reminded her why she left in the first place as she was surrounded by hundreds of employees who were miserable in their jobs and waiting until the end of the day, the weekend, the next pay check or vacation. They were always looking forward, and rarely living in, what they perceived to be the miserable present.

At least this time Madisen had the freedom of being the ‘CEO of Me’ and found her career was transitioning from, but still foundational, strategic consulting to human potential as she fully embraced Peter Drucker’s credo, “Culture eats strategy for breakfast.” Her spirited brand was established in the areas of culture, leadership, change and human potential, her focus for the last decade.

She is now a recognized success authority on the psychology of personal leadership, accountability, lifestyle and vitality and has served hundreds of thousands of 1%ers worldwide for over two decades: