PERSONALIZED, CONTEXTUALIZED, & DYNAMIC
HUMAN & CUSTOMER EXPERIENCE STRATEGY & IMPLEMENTATION
Madisen’s background in psychology and marketing fuels her passion for revealing the humanity behind employee culture, marketing, and customer experience.
Employing behavioral psychology and neuroscience, she decodes humanity via values-based, motivator-focused metrics, which translate into themes that drive culture and capability strategy.
All programs are bespoke, but during her thousands of consulting hours, common trends amongst clients include:
- The individual's need to express authenticity.
- Co-creating engaging, stimulating, and compelling professional and personal experiences.
- Doing work that is relevant, and meaningful and fulfils self, and social objectives.
- A deep understanding of how their individual and collaborative contributions create an impact on the customer experience; this is a large part of feeling fulfilled and knowing their work matters.
- The craving for connection in a disconnected world, with a strong desire to create new connections, and experience richness in personal & professional relationships.